Marketing
- We work with agencies (Advertising, Media and PR agency) & other departments to execute all aspect of marketing activities
- Developing the marketing strategy for the company in-line with company
objectives
- Works collaboratively with internal customer to execute packaging designs consistent with a determined communications
- Works with internal customer, online and PR to execute marketing activities through media channels
- Monitor and report on effectiveness of marketing communications
- Works with sales & trade marketing to identify programming to generate incremental sales and /or profitability
- Works collaboratively with operations/sourcing to identify and develop productivity initiatives
- Overseeing the production of TVC (if any), newspaper and magazine advertisements, road shows and liaising with art designers and media buyers
- Develop Go-To-Market strategies
- Analyzes current performance, trends, market conditions and other contributing factors and provide adequate protection through the distribution system in a cost effective manner
- Market analysis/prioritization
